“All great experiences that engage us have an element of uncertainty at their core.” ~ Aaron Dignan, at the 99 Percent Conference (2011).
I’m a big believer that the unknown is a really wonderful thing. I know a lot of people who don’t act because everything is uncertain and so they don’t know where they’re headed. The wonderful thing about not knowing is that anything can happen. It might be good and it might be bad, but being open to finding out is where so many great experiences come from. I think it’s a good philosophy to live by.
Aaron Dignan [via @Swissmiss on Twitter]
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